Keyword Research Services
What is keyword research?
Keyword research is the process of identifying the words and phrases that people use to search for information online. It is an essential part of any successful online marketing campaign.
Why is keyword research important?
Keyword research is important because it helps you to understand your target audience and what they are looking for online. Once you know what keywords your target audience is using, you can optimize your website content and marketing campaigns accordingly.
How can keyword research help businesses grow?
Keyword research can help businesses grow by increasing their website traffic, generating leads, and boosting sales. By targeting the right keywords, businesses can ensure that their website is more visible to potential customers and that their marketing campaigns are more effective.
How can our keyword research services help businesses achieve their marketing goals?
Our keyword research services can help businesses achieve their marketing goals by:
- Identifying the right keywords to target
- Analysing keyword difficulty and CPC
- Providing a detailed report with all of the necessary information
- Helping businesses to implement their keyword research findings
Keyword Research Process
What steps do we take to conduct keyword research?
Understanding your business and target audience
We need to understand your business goals, target audience, and industry in order to conduct effective keyword research.
Expanding your keyword list
We will use a variety of tools and techniques to expand your keyword list to include related keywords, long-tail keywords, and niche keywords.
Compiling a detailed report
We will compile a detailed report that includes all of the necessary information about your keywords, such as search volume, difficulty, CPC, and competition.
Brainstorming a list of seed keywords
By targeting the right keywords, you can attract more visitors to your website. This increased website traffic can lead to more leads and sales.
Analyzing keyword difficulty and CPC
We will analyse the difficulty and CPC of each keyword on your list to help you select the right keywords to target.
What Factors we consider when selecting keywords
Relevance
The keywords must be relevant to your business and target audience.
Difficulty
The keywords must have a difficulty that is appropriate for your budget and resources.
Search volume
The keywords must have a high search volume.
Competition
The keywords must have a competition level that is appropriate for your budget and resources.
How we analyse keyword difficulty and CPC
Competition
The number of websites competing for the keyword.
Domain authority
The domain authority of the websites that are ranking for the keyword.
Backlinks
The number of backlinks to websites that are ranking for the keyword.
Search volume
The number of people who are searching for the keyword each month.
Benefits of Keyword Research
Improved search engine rankings
When you target the right keywords and optimize your website content accordingly, your website will rank higher in search engine results pages (SERPs). This will make your website more visible to potential customers and increase your website traffic.
More qualified leads and sales
When you target the right keywords, you are more likely to attract visitors to your website who are interested in what you have to offer. This can lead to more qualified leads and sales.
More effective marketing campaigns
By targeting the right keywords, you can create more effective marketing campaigns. This is because your campaigns will be more likely to be seen by potential customers who are interested in what you have to offer.
Increased website traffic
By targeting the right keywords, you can attract more visitors to your website. This increased website traffic can lead to more leads and sales.
Better understanding of your target audience
By conducting keyword research, you can learn more about your target audience and what they are looking for online. This information can be used to improve your website content, marketing campaigns, and product development.
Testimonials
“We were really impressed with the results that Digitlam.pk achieved for our website. Our organic traffic has increased by 200% since we started working with them, and we’re seeing more leads and sales as a result.”
“We’re so happy with the work that Digitlam.pk has done for us. They helped us to increase our sales by 15% in just three months. We would highly recommend them to any business that is looking to improve their online presence.”
“I was really pleased with the results that Digitlam.pk achieved for my local business. My website traffic has increased by 50% since I started working with them. I would definitely recommend them to other local businesses.”
Contact us today for a free consultation!
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F-69B Malikabad Shopping Mall, Main Murree Road, Rawalpindi 46000
Hours
M-F: 9am - 6pm
S-S: Closed
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+92 345 9724 525